Component S2-B: Customer satisfaction
Relevant keywords: process model, customer loyalty, enthusiastic customers, phases of the buying process
In this component you learn about:
- why customer satisfaction, customer loyalty and customer base are important for business success
- which simple rules meet customer requirements
- how customers can be excited for a company
S2-B1: Customer satisfaction
S2-B2: The buying process
S2-B3: How to arouse customer's interest (discussion)
Materials of S2-B available in the following languages:
→ German